Influencer Marketing is not new. What is new is the sophistication of influencers and their fans, as well as the willingness of brands to use these efforts to reach consumers with news on products and campaigns.
A newspaper and a pub chain walk into a brewery…
ANNAPOLIS — A “brewhaha” is brewing in Annapolis over brews.
Lawmakers in Maryland’s Senate and House of Delegates are moving forward in different ways on two bills to let Maryland’s Class 5 breweries — such as Flying Dog and Monocacy Brewing Company in Frederick — increase the number of barrels they may pour annually for on-site consumption.
It doesn’t claim to be a $250 million tax increase, but that’s exactly what would happen if the state Legislature passes a proposed bill to privatize the state’s ABC stores.
Irish whiskey value sales in the US on-trade have seen a 27.6% uptick in the run-up to St Patrick’s Day on 17 March, data from Nielsen CGA shows.
CANS of Tennent’s Lager will be the first in the UK to carry advice on responsible drinking.
Starting on April 11, 2017, TTB Online applications will no longer support certain older Web browsers and computer operating systems.
- Hytrols Warehouse Control System Transforms Oregon Liquor Control Commission into Automated Solution
Oregon Liquor Control Commission (OLCC), the state’s sole distributor for distilled spirits, set their sights on obtaining previously inaccessible shipment values in 2016.
The holidays didn’t go well for Costco Wholesale Corp., whose profit during the period missed analysts’ projections by the most in at least a decade. But there was something to raise a glass to: booze.
During February, nine-liter spirits case sales growth in the control states fell 0.4% compared to same period sales last year.