Summertime is the season of the suds, when Americans typically increase their intake of beer as they spend more time outdoors at the BBQ grill, cheering in baseball stadiums, sitting poolside or at the beach with a cooler nearby, or simply lounging in the sun of later daylight hours, often with a brewski in hand.
There’s a global move to get people to drink less alcohol. WHO is behind the move, and that is not a question, who being the World Health Organization.
Each year, around 88,000 people in the United States die from alcohol-related causes, according to the U.S. Centers for Disease Control and Prevention. This is higher than the number of deaths caused by overdoses from all other drugs, combined.
Was it the lure of beer that encouraged prehistoric humans to begin farming? Archaeological evidence from China suggests it might have been as the region’s first farmers had worked out how to turn millet and other cereals into alcoholic drinks in two distinct ways, hinting at how important alcohol was at the time.
“Over the last 40 years, IWSR has built up the world’s largest database on the beverage alcohol market. It claims to understand the market, category and brand performances of products in 157 countries across the world using local market input.
WASHINGTON, June 3, 2019 /PRNewswire/ -- Nearly 40 executives from more than 14 Wine and Spirits Wholesalers of America (WSWA) member companies will meet with members of Congress on legislative issues affecting the livelihood of wholesalers during their Annual Legislative Fly-In on June 3-4 in Washington, D.C.
Health conscious millennials are spending less money on alcohol, so brands are now marketing "wellness" drinks in an effort to win back market share with its younger demographic, according to Business Insider.
It’s not too late to register for one of our free, half-day seminars being held in San Diego and Seattle next week.
It takes approximately 20 gallons of water, or more, to produce a single pint of beer. Though beer is deeply ingrained into American culture and a vital part of the national economy, the beer industry is extremely dependent upon the availability of one of the planet’s most endangered resources.
When my family company branched out into marijuana, decades in the B.C. drinks business helped us hit the ground running.