West Virginia Alcohol Beverage Control Administration

Award Year
2021-2022


Education Award $10,000
Focus Area Education | Awareness

Supplemental Award $50,000
Focus Area Capacity Building | Collaboration

9th Annual NO School Spirits PSA Contest

Directly engaging young people in developing messaging about underage drinking is a powerful opportunity to help them better understand the issue’s importance. The No School Spirits PSA contest encourages West Virginia’s youth to participate in a campaign to reduce underage alcohol consumption and drinking while driving. The contest is a powerful peer education tool—WVABCA staff has received personal testimonials from students, faculty, and administrators about what a valuable and significant experience it is for West Virginia’s youth.

This year, more than 350 middle and high school students submitted video entries and competed for cash prizes. The WVABCA received 47 entries from 29 schools across the state, which were then judged based on qualities includingmessage, production quality, and originality. The WVABCA worked with the first-place winning school to edit their submission for placement as a PSA for television stations and to develop a 30-second radio spot for broadcast.

2022 WVABCA Fall Conference

WVABCA, in collaboration with Community Connections, organized the WVABCA Prevention, Policy, Education, and Enforcement Conference. This two-day event brought together stakeholders in prevention, alcohol regulation, and law enforcement to educate attendees on evidence-based approaches to combat substance use with special emphasis on alcohol, and promoted collaboration and coordination among stakeholders, helping to build a state prevention network that supports evidence-based prevention strategies.

To learn more about this conference, visit wvalcoholconference.org.

Enforcement Training

WVABCA enforcement agents attended the Fall Conference and received training on preventing underage drinking, enforcing state statutes, and carrying out agency goals and objectives. At the conference, they networked with prevention, education, and law enforcement professionals to apply best practices and evidence-based strategies.

NLLEA Conference

Thanks to NABCA funding, the WVABCA enforcement director and grants program coordinator were able to attend the National Liquor Law Enforcement Association’s (NLLEA) annual national conference. Their participation improved their understanding of alcohol issues facing staff dedicated to alcohol laws and rules enforcement. This information was shared with other WVABCA employees to support quality alcohol law enforcement throughout the state.
 

https://abca.wv.gov/