According to Beverage Trends in Packaging and Processing Operations by PMMI Business Intelligence, package design changes, sizing for convenience, and new pack sizes and materials are the three ways beverage manufacturers are attracting modern consumers.
According to Nielsen, three out of four consumers decide which alcoholic category they plan to purchase from ahead of time, meaning there is incredible value in being — and staying — top of mind.
Alcohol marketers have been looking over their shoulder at legalized marijuana. And according to a former Molson Coors marketer, they have plenty to be paranoid about.
International beverage company Constellation Brands has announced it will increase its beer production capacity by 5.5 hectoliters a year with a US $900-million expansion of its Ciudad Obregón, Sonora, plant.
Jim Beam Bourbon, the world's No. 1 bourbon, continues to outpace the industry, filling its 15 millionth barrel of bourbon since the end of Prohibition.
SPRINGFIELD, Ill. — At a time when most state agencies, organizations and departments have suffered from several years of budget cuts, now so does the Illinois wine industry.
An alcohol company synonymous with vodka is pushing into tequila and mezcal, a sign of the liquors’ burgeoning popularity in the U.S.
The Tax and Trade Bureau (TTB) has posted further information of interest to brewers as part of the continuing effort to provide guidance concerning the recently reduced excise tax rates. The new information follows and complete information is available on TTB’s Craft Beverage Modernization and Tax Reform page.
Diageo has acquired German vermouth brand Belsazar – the first company to have “graduated” from innovation incubator Distill Ventures, which is funded by Diageo.
As online grocery shopping continues to grow, so will online alcohol sales, according to a recent report from Rabobank and cited by Supermarket News.