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Penn State Updates Responsible Action Protocol to Protect Students in Need of Medical Help for Overdose

Penn State has updated its Responsible Action Protocol to encourage more students to call 911 in case of emergency, even when the situation involves alcohol or drugs.
The university’s Responsible Action Protocol already protected students from disciplinary action if they are underage drinking or are under the influence of other drugs but call for help for another person in need.

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College branding makes beer more salient to underage students

Major beer companies have rolled out marketing campaigns and products -- such as 'fan cans,' store displays, and billboard ads -- that pair beer with university colors, mascots, and logos. Research shows that such campaigns may enhance the motivational significance of marketed beer brands, especially for students who identify strongly with their university.