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College branding makes beer more salient to underage students

Major beer companies have rolled out marketing campaigns and products -- such as 'fan cans,' store displays, and billboard ads -- that pair beer with university colors, mascots, and logos. Research shows that such campaigns may enhance the motivational significance of marketed beer brands, especially for students who identify strongly with their university.

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New MIP law reduces legal consequences

One LSA freshman, who requested to remain anonymous, said he has paid almost $200, and will pay about another $400 in courts costs and up to $1,000 in probation fees. He also has to complete five days of community service, and though the student foresees a judge accepting his plea and giving him six to 12 months of reporting probation, combined with regular drug and breathalyzer tests, the repercussions aren't over.

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State: Businesses let RIT students buy alcohol with student IDs

NEW YORK - Rochester Institute of Technology students allegedly used their college-issued identification cards, cards that don't include dates of birth, to purchase alcohol at two adjoining Scottsville Road businesses.

The New York State Liquor Authority on Thursday stopped the businesses — Father Son Wine & Spirits and Joey's Mini Mart — from selling alcohol, effective immediately.