During Women's National History month, Budweiser's canned Lime-A-Rita cocktail is making a concerted effort to appeal to women with a new campaign targeted exclusively to female drinkers.
Never fear, the recipe for the popular Yuengling Lager and other beers in the Pennsylvania company's portfolio will not change.
Pernod Ricard is to list calorie and alcohol content for all of its strategic brands online, stopping short of rival Diageo's plan to include the data on pack labels.
Amazon.com Inc. AMZN, +0.35% said Wednesday that it has added alcohol to the Prime Now service in Cincinnati and Columbus, OH.
Arnold Palmer is a golfing legend and his great fondness of Ketel One Vodka was almost equally legendary to his friends and family. One of his favorite drinks was a Ketel One on the rocks with a lemon twist.
The maker behind two of America's bestselling beers has an idea that's truly out of this world.
Beer sales could take a huge hit if more states legalize recreational marijuana. A new report from Cannabiz Consumer Group (C2G) predicts that the beer industry could lose more than $2 billion in retail sales due to legal marijuana.
America’s most popular beer is set to re-enter the UK market 16 years after its first attempt, but as its target audience of 18 to 30 year-olds increasingly eschew bigger beer names for craft alternatives, does the Bud Light brand have enough clout to win them over?
Boston-based Drizly used to be known as the on-demand delivery app for alcohol. More recently, the company evolved into a marketplace that helps brick-and-mortar liquor stores to connect with and sell to customers nearby through web and mobile commerce.
LONDON-The "remarkably resilient" Scotch whisky category is poised to stage a strong recovery over the next few years, buoyed by a resurgent blends market and continued growth for single malts.