On March 13, the European Commission approved a report that calls on members of the alcohol beverage industry to develop a comprehensive self-regulatory system of ingredient and nutritional labeling for beer, wine, and distilled spirits.
Back in the fall of 2015, a lot of people got their hopes up about a drink-while-you-shop concept at Target. Many people were picturing themselves walking down each aisle—shopping for candles, magazines, bedding, granola bars, you name it—with a glass of merlot in one hand while steering their shopping cart of dreams with the other.
There has been great news on the underage drinking front.
Young people are not so interested in getting drunk. In both the US and the UK, underage drinking is down, and young adults are drinking at lower rates than past generations.
UNITED KINGDOM - One third of Britons have reduced their alcohol intake over the past year, according to the latest research from Mintel.
In addition to the Sunshine State, Pennsylvania lawmakers have now filed legislation to break down the wall of separation between liquor and other goods.
MASSACHUSETTS - Investigators said they found 122 underage people in possession, transporting or attempting to purchase alcohol while at a Boston liquor store whose owners are charged with selling to minors.
Stone Brewing in San Diego is making beer with water that "comes from the toilet."
NEW YORK - When police stop someone they suspect of driving drunk, there are questions, field sobriety checks and, generally, a ride to the police station.
Influencer Marketing is not new. What is new is the sophistication of influencers and their fans, as well as the willingness of brands to use these efforts to reach consumers with news on products and campaigns.
A newspaper and a pub chain walk into a brewery…